Elisa Schreiber is a senior global marketing executive, board director, and tech startup investor. Her expertise helps teams navigate the complexity and opportunity that comes with successfully scaling and growing generational software businesses.
Elisa is the Marketing Partner at Greylock, a leading venture capital firm in Silicon Valley. At Greylock, Elisa leads all marketing activities for the firm, and supports portfolio companies - from seed stage to publicly-traded - with strategic brand, marketing, and communications counsel.
Elisa has led the marketing strategy at Greylock for hundreds of portfolio company launches, dozens of M&A events, and some of the biggest IPOs in tech including Roblox, Coinbase, Airbnb, and Rubrik. Elisa has played an active marketing role in some of the most noteworthy AI startups including Inflection AI, Abnormal Security, and Resolve AI; and most recently she led the marketing for Manas AI, the new full-stack AI-driven drug discovery company co-founded by renowned oncologist Dr. Siddhartha Mukherjee and Reid Hoffman.
Prior to joining Greylock, Elisa led global communications at Hulu where she served on the executive team and reported to the CEO. During her time at Hulu, Elisa launched the Hulu subscription service, which became the fastest growing video subscription service – online or offline – in U.S. history. Hulu Plus exceeded 2M paid subscribers and accounted for approximately half of total revenue – more than $350M – within the first 18 months after the subscription product launch. Elisa built the brand to grow domestic revenue from $240M to $1B+, with paid subscribers growing 300% year-over-year from September 2011 to December 2012. By 2013, Hulu had exceeded 5M U.S. paid subscribers, and counted more than 30M monthly users on the free service.
Elisa conceptualized, designed, and executed the pilot for the first ever TEDx event, TEDxUSC. TEDxUSC created a model for the worldwide TEDx program, and kicked off a global success story through thousands of other TEDx events giving communities, organizations, and individuals the opportunity to stimulate dialogue through TED-like experiences at the local level. Today, TEDx events take place in hundreds of countries every year.
Elisa is a board director at Noodles & Company (Nasdaq: NDLS) one of the premier concepts in the fast casual restaurant space with more than 450 locations across the US. Elisa was on the advisory board for All Raise, a non-profit dedicated to accelerating the success of female investors and founders by improving the success of women in the VC-backed tech ecosystem.