We started with a blank sheet of paper and 150 conversations with today’s business leaders and top VCs. We weren’t surprised by the findings: most conferences are boring. They’re too big, too confusing, too exhausting, and attendees feel like they are constantly missing something.
Even worse, the experience is not worth the investment. Subpar food, glitchy AV and WiFi, lackluster event technology, and obvious pay-to-play speakers leading to a haphazard agenda all impact the single most important aspect of any conference–your ROI.